Office fauna – The rock

March 8, 2010

Inanimate objects can be part of the office fauna too. Rocks are individuals so stoic that no amount of crap will alter their state of cool. They make for excellent storm pilots, something I am particularly weak at if you consider that my first action during a crisis is usually to hide under the desk curled up in a ball and wait for everything to fix itself.

Rocks are almost never charismatic leaders. They are almost never going to throw a hoedown or tell jokes, but they will get you safely to the end line of the project. You can usually find them in management positions and yet they have probably taken longer to get there than outspoken charismatic (and maybe less talented) individuals, because they are not as noticeable to their bosses as the latter.

I worked with rocks in the past and we usually complemented very well.

I remember one time, minutes before delivering a crucial sales demo via webex to a Fortune 500 company our network crashed. Some misconfiguration on sub-networks or something. 5 minutes before the demo was supposed to start, we had to cancel it, which was pretty embarrassing.

My reaction was to decapitate an innocent chair with a swift kick and to start cursing. My technical partner for the presentation happened to be a rock. He looked at my antics but never moved. Once I had finished he simply looked at me and stated: “We should check out what went wrong, and make sure we test for that before we re-schedule the call, then test prior to the call”.

Excellent approach to things. I had to deal with my nerves and then with the network issue. My buddy there just had the one problem of fixing the network in his head. So much more efficient.

If I had a wish, I would wish for a rock in every project.

Ok, maybe I would wish for a lot of money and girls, but my second wish would be for a rock in every project.

Shuje

On my next post I will explain how to decapitate chairs using the Chuck Norris roundhouse kick. Comments? Do your thing below or write to shuje@holoom.com

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Shut uppa your face (body talk stories)

March 1, 2010

Don’t mind the title. I have not forgotten my English and I’m not on drugs (most of the time.) There is a saying in Spanish that loosely translated goes something like: A man is a slave to his words and master of his silences.

The saying means that whatever you choose to disclose, you must later live with. However it is incomplete. Whoever coined it forgot to mention that you do not only speak with words. Your body also talks.

Awhile back, in my project management years, while negotiating the completion of some requirements for a turbulent project, I noticed the client’s counterpart (a very senior guy who had been CIO of huge financial firms) knew exactly when to push for me to cave, and when to hold back because I wouldn’t budge.

Naturally negotiations went extremely well for them, he tossed a small victory my way once in a while, but I was never in control and we ended up doing a lot of extra work for the remainder of the project.

After doing a victory dance on the meeting table, the guy called me in private and said: “Dude, you wear your emotions in your sleeve”. He went on to explain how he was able to read me like an open book and that it was a sin of youth that I would eventually overcome. I appreciated the fact that he took time to encourage me and explain what had transpired. I understood perfectly, because as it happens it used to be a trait of my personality to have an awfully bad, nearly nonexistent poker face.

A sales guy I used to work with despised doing sales pitches with tech guys. He felt they were overly honest and borderline naïve and jeopardized his craft (i.e. bullshitting the bullshit out of bullshit.)

Sins are context sensitive. While lying is bad, lying in sales is generally accepted as a necessary evil. Tech guys with little or no sales experience are about the purest thing in our craft and often have aversion to lying, especially the youngest ones.

Eventually my sales friend learned to prep them before meetings. Still he could not do anything about their faces. One person in particular was so face-honest that one time a client representative said “You don’t seem to agree with what your friends are saying, care to give your opinion on this?”

My sales buddy opted to never use him again, in spite of him being brilliant. Sales pitches and negotiation instances are places where you want a good poker face and a quiet body.

If you are new to the concept of body language, on the next few meetings you have, be in the lookout for crossed arms, finger tapping, sudden face shifting, restlessness, and any other telltale sign that the other person is harboring an emotion triggered by something that happened in the meeting. You will slowly learn to identify patterns that will help you interpret what your counterpart is feeling.

As a for instance by looking at you right now, I can tell you are bored beyond belief. I will now shut up. Sorry about that.

Shuje

On my next post: A blue pill that makes your pants shrink! In the meantime, please tell me your poke-her face stories by either posting below or writing to shuje@holoom.com

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Office talk

February 15, 2010

Inspired by Bob Lewis’ excellent blog, particularly the Management Speak snippets, I present you with a number of office sentences that conceal an entirely different meaning, and their corresponding translations:

1. Manager to subordinate: “Instead of giving you the solution, I want you to figure this out”
Real meaning: “I don’t know what the hell you are talking about, but it looks like a lot of work and I don’t want to get involved. So you do it and let me know so I can take credit for it.”

2. Manager to subordinate: “I have to give you credit for this”
Real meaning: “Because there are witnesses that saw you perform the job, I have to give you credit for this. Otherwise I would keep the credit to myself.”

3. Peer to peer: “I always knew you were the right person for this position.”
Real meaning: “I fought teeth and claw so that you wouldn’t get appointed to this. But now that you are doing a nice enough job, I want to stay on your good side.”

4. Peer to peer: “My boss is an idiot.”
Real meaning: “My boss is an idiot.”

5. Subordinate to manager: “My biggest defect is that I demand too much of myself.”
Real meaning: “My biggest defect is my total lack of self criticism.”

6. Subordinate to manager: “I need to talk to you about my responsibilities.”
Real meaning: “I need to talk to you about my salary.”

7. Shuje to you: “Inspired by Bob Lewis’ excellent blog.”
Real meaning: “Blatantly plagiarizing Bob Lewis.”

Shuje

On my next post I will explain why Buzz should remain a mating call for mosquitoes and nothing else. In the meantime, I would really like to hear your examples of Office Talk. Post below of email them to shuje@holoom.com

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When to ask and when to assume

February 8, 2010

I got a call a few days ago from one of the founders at Global Syons, a development outsourcing startup. He wanted me to help analyze their presales process in light of the fact that they were bumping into a number of problems during the execution of their projects. Most of them had to do with the selective interpretation of requirements on behalf of the client.

This is rarely new. Possibly the first wheel ever invented was square because caveman #1 wrote the requirements while caveman #2 built the actual thing.

In my friend’s case all problems were a direct result of incorrect requirement specification in their work statements.

There is an implicit advantage for clients when discussing the gray areas a loosely written requirement entails. As a client I hold the advantage in the interpretation because as the client I’m always right (i.e. I’m paying the bills so you better not antagonize me.) Yet, if the ground work is properly done outsourcers can shift the advantage to their side.

The problem lies not in writing and estimating the most comprehensive list of requirements when creating the statement of work, but rather a comprehensive enough list. When estimating in an early stage, more often than not, requirements are vague and there are basically two ways to reduce uncertainty: ask or assume.

The trick lies in mastering the art of deciding when to use one and when to use the other, and to not overdo either one of them:

  1. If you ask too much then the client will tend to add tons of new features but will not readily accept the new cost. More so if your competitors estimated without asking too much and hence presented low prices.
  2. If you assume too much the scope can be ludicrously small and either the client will detect it or the project will become tangled in so many change requests that it will be unmanageable.

As a for instance let’s say a client asks you to develop a registration form. You might come up with the following complexity scenarios:

  1. Very low complexity: Fields for e-mail address and password. Basic validations (length, e-mail format).
  2. Low complexity: Fields for e-mail address, password, user name, name and last name. Basic validations.
  3. Medium complexity: Fields for e-mail address, password, user name, name and last name. Complex validations (password strength, confirmation mail)
  4. High complexity: Multiple page form with all personal information (phones, addresses, credit card info, hobbies, etc) and complex validations.

You need to decide what your complexity target is in order to build a competitive proposal in terms of price but that will also allow you to execute the project properly. Once you figure it out, then you need to figure out what is the correct amount of questions and assumptions that will allow you to get there.

Whatever you do not specify as in scope, that you know the client will eventually request, will haunt you later. Be warned: Assumptions do not eliminate trouble, they just finance it. You are purposely kicking trouble forward to a time when the damage is less, or at least different.

In other words: It’s one problem to have no business because you failed to turn in a competitive proposal and a completely different problem to have a bumpy project because you have specified an incomplete set of requirements.

Once you understand that no project is trouble-free I believe you will prefer the second.

Shuje

On my next post: A raft for mice, a Frisbee, a sushi plate and 97 other good uses for your iPad. Have any good requirement stories? Comment below or e-mail them to shuje@holoom.com

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Recruiting in the social cloud

January 25, 2010

Not so long ago the story of a job posting by Best Buy created a small buzz in the blogosphere. What was so special about this job posting? It required applicants to hold a minimum of 250 followers on Twitter and at least one year blogging experience.

Recruiting has forever been changed by the social web and the cloudification (not a word yet, but give it time) of everyone’s information. And it has done so for both employers and employees.

“Recruiters have been forced to reinvent themselves” say the founding members of Waragon, an Argentine based recruiting firm.

For recruiters (whether in-company or specialized firms like Waragon) information is no longer their biggest asset. Nowadays a lot of people share their information on LinkedIn, Namyz, Xing or any business social network. Professionals that do not have a seat in resume cloud are at a distinctive disadvantage, so more and more people are joining in.

As a consequence channels are now full duplex. This means the passive player (e.g. someone who is on LinkedIn but is not job hunting at the moment) is now a candidate for a job offer push. Something unthought-of, say, ten years ago except for people targeted by head hunters. Back then, you used to answer job postings from a newspaper. It was a one way channel, no exposure of your persona if you did not want to.

Given this new scenario, recruiting teams had to adapt their craft dramatically and write a whole new rulebook. The information they amass as a result of candidate analysis (e.g. interviews) is still a very valuable element, but the unprocessed information used as an offset is now public and really abundant.

The new elements at play in recruiting 2.0 place the focus on the how (to use the information) as opposed to the previously predominant what (the information in itself). Some of them are:

  1. Using tools for fast search and match of candidates to positions. Companies like Linkedin have pretty cool services for recruiters. They are exploiting the precious information amassed during the years and making a profit out of it.
  2. Getting creative. There is an amazing tilt in the scales when recruiting with Google style campaigns. Although eccentric, they are incredibly effective and more and more companies are starting to copy their methods.
  3. Brand-streaming. Communicating your company values, positive that is (you obviously tend to hide the dirt. Duh!) This often means a candidate already knows your company, even before you pre-select him.
  4. Crowd-sourcing. As a result of the buzz in the Best Buy example presented at the beginning of this post, Best Buy quickly became, by word of mouth, the apple in the eye of many a professional seeking a job with matching characteristics. Money could not have paid for that kind of publicity. That is what crowd-sourcing your recruiting is all about: getting the buzz to do your work.
  5. Taking advantage of the new channels. I’ve seen a lot of recruiters posting on Facebook, Twitter, etc. Besides being directly related to crowd-sourcing, it implies learning how to use these new tools efficiently.
  6. Listening to the social alerts. Whenever I get asked for a recommendation, or see someone getting them; whenever I see someone polishing his online resume beyond the obvious, then I know… this guy is moving from passive to active job hunting. That gets to the HR staff in your company too. I recall a number of times when as a manager I got calls from HR saying: “John Doe is on the move”. This is an advantage for employers because they are allowed pre-emptive damage control. If they are attentive that is.

On the employee side of things, aside from the obvious new jobs created by the cloud and the web 2.0, things are also significantly changed. A few things that caught my attention:

  1. New skills. As the Best Buy experience suggests, job requirements have additional social skill-sets in demand: Blogging, tweeting, etc. These are a plus in certain job descriptions, even if not related to social marketing positions per se. For instance: If you have a big network, you are a potential recruiter of your friends and colleagues once you are in.
  2. Everyone is a networker. In the old days networking was reserved for sales people, hr people, high management types and public relations professionals. The new model increases your chances to find new jobs by word of mouth or, as mentioned before, be targeted by companies seeking to fill a position.
  3. Decisions are made in a much more informed manner. You can find opinions of your potential new employer in blogs, forums, comments, or other formats. Here is where an appropriate brand-streaming is important on behalf of employers. If your brand is shot down in the blogosphere, then you will be hard pressed to get candidates to hop on board.
  4. Personal brand-streaming. You can build a pretty decent online persona even if you are not one in actuality. The right amount of bullshitting in the right places can get you a long way these days. Before your true self catches up with you, you can be comfortably seated in your new office.
  5. Odd situations. People in my teams were sometimes called by HR people in our very company to offer them the same position they held, with a higher pay! It was hardly an isolated incident, as this story suggests.

Waragon dixit: “What hasn’t changed is that if you are good, you will have options”

Maybe nowadays you will have a lot more options without looking for them. Deciding what to do with them is a test of character.

Welcome to Recruiting 2.0

Shuje

On my next post I will tell you who dah man is. I can anticipate this much: It’s not you. In the meantime, tell me your experiences in the new recruiting era. Post them below or mail me at shuje@holoom.com

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Office fauna – Wandering meddlers

January 11, 2010

Ever since I wrote my post on office fauna a considerable number of readers (i.e. two people) have asked that I deliver more descriptions of the creatures that haunt the IT hallways. Instead of doing another big delivery I decided to deliver installments with one creature per post. I’m going to take this approach for several reasons, the main one being that I’m extremely lazy. Today I’m going to talk about the wandering meddler.

Meddlers are predators that feed on the attention of others. They usually hunt during office hours looking for conversations that are happening between two or more people and when they find one, they patiently await a cue to jump in uninvited and participate.

There are social meddlers who like to jump in mainly into social conversations; work meddlers who mostly feed on conversations regarding professional activities and omnivores who will break into whatever is happening as long as they can grab the limelight for a few moments and dazzle you with their wonderful worldview (not!).

They are extremely territorial and dislike the presence of fellow meddlers since they tend to compete for the attention they so eagerly seek. They are usually obnoxious people that would otherwise not be invited to participate in the conversation to begin with. They also lack self criticism or they would realize they are not welcome.

Depending on the rank of the person, they could be extremely hard to avoid. High-ranking meddlers are especially difficult because it could prove a career faux-pas to tell off your boss or superior.

To effectively deal with a meddler one must cultivate patience and the ability to simulate a cell phone call to extricate oneself from a conversation without arising suspicions.

Shuje

On my next post I will explain why I use words such as “extricate” and “faux pas” without knowing what they mean. In the meantime, post your thoughts, suggestions and experiences with office fauna below or mail them to shuje@holoom.com

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Talking is not the goal of a meeting

January 4, 2010

If there was a tool that could monetize the time wasted on useless meetings I assure you CEOs everywhere would go berserk and start punching people. The fact is the higher up the chain of command your resources are the more likely they will spend a lot of time in meetings, and the more their wasted hours will cost you.

The title for this post is worth emphasizing: Talking is not the goal of a meeting.

Meetings have specific goals. These are not always tangible or even measurable but very real nonetheless. Although there are several types of meetings with several purposes, they all usually fall under one or more of the following:

  1. Informative meetings: The goal is to communicate something. Examples of these are one-on-ones for communicating a promotion, status update meetings with clients, corporate gatherings to communicate news, sales pitches, etc.
  2. Decision making meetings: These are held to discuss certain topics and make decisions for later action. Examples of these are board meetings, management meetings, etc.
  3. Social meetings: After office parties, office-hour lunches, birthday celebrations, etc. Although one would be tempted to say that these meetings are just for talking, the goal is to build team spirit.
  4. Work meetings: Working together is better than pulling the cart alone. Working in the same room or getting together to tackle something with a team, could prove very useful.

You will probably find more categories or a different way or categorizing them. That’s fine; I wasn’t trying to set a standard.

As an example the goal for a sales pitch is to ultimately sell your product or service. The goal can be easily ascertained: At some point in time it’s either you’ve made the sale or not.

A meeting for team building has no measurable goal. Hopefully once it’s over you will notice some improvements, but it is never as tangible as the previous example.

The following is a brief list of common setbacks I’ve come across when participating in meetings:

Lack of proper facilities: You would not believe how many times I had to improvise because the meeting organizer forgot to book a conference room or a phone bridge. Also projectors, white boards, presentations, everything required to carry out the meeting should be prepared with anticipation.

Misunderstanding the goal of the meeting: If the purpose of the meeting is deciding budget cuts for next quarter and someone brings a beer keg and party hats things are bound to go to the crapper. At the very least, the meeting organizer should understand what the meeting is for and try to set a proper tone.

Lack of an agenda: Let’s leave social gatherings out of this one. For the rest of the meeting types a meeting roadmap, usually represented in the form of an agenda is a great aid. Even for one on ones, having some predefined structure can help direct the meeting. Agendas should not be improvised as a last minute thing. They should be prepared with anticipation.

Absence of a moderator: In every meeting someone has to moderate. Usually someone handles the timing, the agenda, the action item list, etc. The moderator could be appointed formally or tacitly. Often times when no moderator is appointed someone takes it upon himself to naturally lead the proceedings.

Compulsive talkers: I knew a manager that was so enamored of his voice that meeting durations invariably multiplied tenfold and nothing useful came out of them. He would go on and on for hours not even scratching the surface of the predefined topics. Everyone would leave the room a bit older and a lot dumber, wondering how he / she could make up for the lost time and what on earth was that all about.

Meeting output: Some meetings have a byproduct called the action item list. This is a set of tasks with a deadline and the person accountable for executing it. If decisions are made but there is no proper action item list as the output of the meeting, and moreover, this action item list is not periodically revised, then the meeting might as well not have existed in the first place.

Distracted participants: This one I never figured out how to solve, mainly because I’m part of the problem here. People will read e-mails, answer cell phone calls, chat, etc. Smart-phones and laptops are so common in everyday corporate life that having everyone focused on the meeting is almost impossible.

My favorite meetings are those in which everything is prepared with a reasonable degree of anticipation. They have an agenda, all the facilities necessary to carry it out, a moderator, an action item list as output and a minute of the meeting to set everything in stone. These meetings leave everyone with a sense of accomplishment. Sadly, most meetings I’ve been a part of, are nothing like that.

CEOs everywhere: Start punching and always remember what Dwight from The Office said: “The eyes are the groin of the head”

Shuje

On my next post I will show you very graphic evidence as to why banana hammocks should be banned. Until then please comment below or send me details of your bad meeting experiences to shuje@holoom.com

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Not another Holoom post

December 28, 2009

This is an off topic post. Bear with me for a few paragraphs.

It’s been an unusual year for me. About four months ago I decided to become self employed, and although my new boss is quite an idiot, I have had a very good few months in which I did various things that were completely alien to me.

First of all I started working towards getting into shape. I still don’t know what shape I’m going to get into. I’m thinking round, will keep you posted.

Secondly, I finally got around to signing up for Twitter as elshuje and I’m not entirely happy about it. It’s not that it isn’t a great service (which it is) or that I don’t enjoy using it (which I do.) It’s just that I was happy with the status quo of having one social network per purpose. I used LinkedIn for business related things and Facebook for socializing. Now I have Facebook + Twitter and I need TweetDeck (One App to Rule Them All) to update both simultaneously. The whole thing feels kind of dumb to me.

I did other very useful things as well. I researched and developed the theory of “Instant Idiocy” by which you can measure the idiocy of a system at any one instant of time. The MKS unit for measuring instant idiocy is the “Homer”. The standard Homer is the instant idiocy achieved by a person trying to fix a toaster oven with a fork while barefoot and standing in a puddle of water. I don’t think it will catch on though. It seems the scientific community has bigger concerns.

Oh… and on lesser matters I’m planning my own business adventure and I’ve also started this blog.

Constant readers:Thank you for dropping by and encouraging me to keep writing.

Newcomers: Hope you become constant readers.

Everyone: Happy holidays.

See you next year.

Shuje

Disclaimer: Good wishes apply to everyone EXCEPT Tiger Woods, who’s been having all the luck in the world without any assistance.

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Antibodies for your job

December 21, 2009

A good friend of mine in the project management business once told me that each time you get a promotion (i.e. new responsibilities) you might suffer the adaptation until your body builds the appropriate defenses to deal with the pressure. She called those defenses “Job Antibodies” which was rather amusing but very true.

I experienced this when I was appointed manager for the first time. I certainly didn’t feel like a manager – I had yet to build the confidence – and although I had had the de facto manager status before, the actual title conferred a very palpable accountability. Since the manager inside of me was still crouching, naturally everything about anything regarding the job made me nervous: team meetings, one-on-one conversations, reporting to upper management, etc.

Although my team (the functional analysts) was a very cohesive, extremely skilled, high performing group of people (actually it might have been because of that) those were a shaky first three or four months until I grew the antibodies for the job.

However, antibodies are not needed exclusively in the aftermath of promotions, but rather to cope with any situation that you have not faced before and for which your emotions are still unprepared. Again, I was able to experience this, fourteen months or so after that first management appointment, when I faced the first resignation on my team.

To give you some background let’s just say Argentina is a very sweet country for IT job hopping and since this occurred way before the sub-prime crisis surfaced, it was even sweeter. Our universities cannot produce enough professionals to cope with the demand of the market which results in a very interesting battle between companies trying to best one another based on salaries, advancement opportunities, benefits, etc. Think of it as a reverse game of musical chairs, only when the music stops, everyone has a seat and there are a couple thousand extra ones available.

So rotation levels were high but I felt very proud that during that first year and couple of months my team held strong and did nothing but grow in number, even amidst some pretty big attrition numbers in the rest of the company. Intimately – mostly to myself – I wore that record as a badge, so when one of my analysts told me she was leaving it hit me pretty hard.

The month or so that passed after I got the notification I was decreasingly miserable. My misery of course peaked the few days after I found out: I was a nerve wreck, I felt incredibly guilty and I could not face upper management with a straight face although everyone was supportive and pretty much casual about the situation.

It was in that coolness from upper management that I ultimately found peace. My mind put two and two together and realized if they were cool about it, it was because they have lived through the experience over and over. It’s a fact of life that people are going to leave your company at a certain time, and although it’s reasonable to have a grieving period about it, you cannot have it paralyze you.

I found a great statement in a very crappy movie (Top Gun) that illustrated this clearly: Tom Cruise character’s co-pilot had just died and Commander Big-Moustache comforted him by telling him that “First one dies, you die too. But there will be others, you can count on that.”

Since I was then and I am still a touchy feely person who does not relate with subordinates exclusively at the professional level I grew antibodies of two types: Type A to deal with the personal loss of a person I cared for; and Type B for dealing with the professional loss of an excellent analyst.

Eventually more people in my teams left and although it is something I never enjoy, I am now able to deal with it in a more professional manner aided by the antibodies I built way back then.

Bottom-line: Emotional intelligence is a great ally in the workplace; do not build yourself to be a cold-blooded old-school business type. Embrace the small amounts of grief that accompany learning and let your antibodies thrive. You will grow with them.

Shuje

On my next post I will give you a sneak peek of the screenplay for Harry Crapper and the Malfunctioning Toilette.

Recently grown any antibodies? Post below or email me at shuje@holoom.com

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Music in cloud city

December 9, 2009

There are as many definitions of cloud computing as people who venture them. Some include software as a service in the mix; others describe it strictly as the infrastructure portion of things. I subscribe to the one that is simplest as an end user and consumer: Cloud computing is any processing provided to me by a third party over the net. Period.

Why can I be so bold as to disregard all other definitions? Because cloud computing is neither a discipline nor a science, there is no regulation for it, no union for cloud workers, no nothing. Cloud computing is a concept and a buzzword in the full extent of its definition. Companies are already using it to show how fashionable and up to date they are and I’m sure soon men will use it in pick up lines to dazzle girls: “You know baby… I cloud a lot.”

I love the possibilities of the cloud and understand the skeptics that find issue with the security of their critical data. I would not confide in any web cloud service to handle my sensitive info just yet. For now I keep my skeletons in the closet and my dollars under the mattress, but these fears are part cultural barrier part sensible lack of faith in a new model that still needs adjustment: Did you ever read the terms and conditions for any of these services?

Some stuff I do in cloud city:

  1. My blog is hosted at WordPress.com.
  2. My blog’s e-mail is hosted at Google via Google Apps.
  3. I use Google spreadsheets, documents and sites to collaborate with co-workers.
  4. I backup non sensitive information in my online backup service (yes, in case you are wondering, there is porn among that)

Those are just a few. I do a lot more. I cloud baby.

I would like to play the divination game for a while and venture some changes I believe will happen in one of my favorite areas: Music.

Michael Jackson’s Thriller is the best selling album of all times. It sold more than one hundred million copies worldwide. I’m sure those sales came in an array of formats: vinyl records, compact discs, cassette tapes and possibly more, but let’s just say, for the sake of argument that all those were CDs. That assumption results in 100M plastic cases, 100M booklets, 100M CDs, etc.

Think of all the effort, environmental strains and elevated costs for such a distribution model when all you need is a single copy in a server (purists are welcome to add all the mirroring they want, the overall idea remains) to be accessed by 100M people instead. Would Mohammad go to the mountain if the mountain had wheels?

Nowadays you pay for downloading the song and basically for the right to listen to the song as many times as you want. The important thing, however, is the latter, because coupling that with a song stored in the cloud, you will be able to listen to that song wherever you want: your home computer, your office computer, your car stereo with wireless connection, etc. The present model is online shopping; my bet is the next model will be online shopping plus cloud storage.

I admit I like buying a CD in a brick and mortar shop, but I believe it’s purely a cultural thing. If recording music was invented today surely the distribution model would not be imprinting it in a piece of material, packaging it and delivering it, would it?

There is a very powerful piece by Nicholas Carr describing the dumbness produced by having all music in the universe available at whim. I seriously recommend you read it. I happen to agree with Nicholas, but I’m afraid the music industry is re-shaping to be something radically different and there is nothing we can do about that.

How long until you can do a jam session online with you playing the guitar in Argentina and the drummer and bass player in Australia?

How long until a wave widget for collaborative songwriting is created?

Let’s cloud baby, let’s cloud like vapor.

Shuje

On my next post I will uncover Michael Bay’s secret alchemy technique for turning everything into crap. While you wait, post your comments below or mail them to shuje@holoom.com

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